Do you REALLY know what's in your child's food?
Join hundreds of Bangalore parents who are independently testing everyday packaged foods — and getting simple, reliable purity reports.
No brand sponsorship. No confusing science. Only facts parents can trust.
How ChoosePure Works
A simple, transparent process — led by parents, backed by science.
Parents Join the Community
Parents from Bangalore join ChoosePure to make better food choices for their families.
Parents Vote on What Gets Tested
Members vote on everyday packaged foods — milk, snacks, staples — that they want tested next.
No brands decide. Parents do.
Global-Standard Testing
Products are tested in certified, independent laboratories following FSSAI, US FDA, and EFSA standards.
Global benchmarks. Local relevance.
You Get Clear, Easy Reports
Members receive simple, jargon-free reports explaining what was tested and what it means — so you can decide confidently.
No scary language. Just facts.
Do grocery labels always tell you what you need to know?
Food labels are important — but they don't always answer the questions parents care most about.
Labels show ingredients, not verification
Brands list what they add, but labels don't confirm whether the product has been independently tested for purity or quality.
Processing and sourcing aren't visible
Two products can look identical on the label, yet differ in raw material quality, processing, or contaminants.
Regulatory limits are complex
What's "allowed" may still leave parents unsure about what's best for regular consumption by children.
"Ever since ChoosePure showed real results for milk brands, I finally know what to buy for my son."